Nextbite lowered their cost per lead by 44% and increased conversions by 391%

Serving innovation on every plate: Learn how we helped Nextbite take their virtual kitchens to the next level with smart, scalable marketing.

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Industry

Restaurant Technology

Audience

B2B

Company size

201 - 500

Headquartes

Denver, CO

Their Story

Nextbite helps commercial kitchens grow their revenue with virtual kitchen concepts. They needed more marketing qualified leads from their paid advertising. We optimized their Google Ads and redesigned landing pages, which led to more restaurant partners and a measurable increase in sales.

“The value we get from working with Linear is probably the equivalent of having 2-3 additional people on our internal team. They report on the wins and the losses, so we always know what’s happening, but most importantly they just keep finding new ways to help us grow.”

Trent Hughes

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How We Delivered Success

Through a combination of creative and data-backed strategies, we helped Nextbite achieve scalable growth:

  • Continuous A/B Testing: Data-driven testing to refine ad performance.
  • Paid Social Campaigns: Budget optimization, audience testing, and more.
  • Custom Ad Creative: Full creative strategy, design, and messaging
  • Retargeting Campaigns: Targeted previous site visitors to improve conversions.
  • RLSA Campaigns: Remarketing lists for search ads to re-engage potential customers.

The Results

In the first 6-months of working with Linear, Nextbite achieved:

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391%

Total Conversions

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57%

Conversion Rates

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44%

Cost Per Acquisition

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“We just keep learning more from working with Linear. They have well-defined systems and a highly tenured team. Our input is always valued, but they also know when to point us in the right direction.”

Joseph Ortega

B2B Lead Gen Manager – Nextbite

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