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Ordermark lowered their cost per lead by 48% and increased conversions by 1970%

Turning chaos into clarity: How we transformed Ordermark’s scattered campaigns into a lead-generating machine that surpassed expectations.

Industry

Restaurant Technology

Audience

B2B

Company size

201 - 500

Headquartes

Los Angelos, CA

Their Story

Ordermark simplifies online ordering for restaurants around the world. They partnered with Linear to improve lead quality and reduce cost per lead. We optimized their ad campaigns and revamped landing pages to maximize conversions, driving more restaurant sign-ups and boosting overall sales.

“Ad strategy is where the Linear team really shines. They’ve identified opportunities and built testing cadences to capitalize on them, successfully lowering our cost per conversion by more than 20% in the first few weeks.”

Chris Miller

How We Delivered Success

Through a combination of creative and data-backed strategies, we helped Ordermark achieve scalable growth:

Custom Landing Page Design: Optimized pages for higher conversions.
Paid Social Campaigns: Budget optimization, audience testing, and more.
Granular Keyword Targeting: Precise keyword matching to drive relevant traffic.
Custom Ad Creative: Full creative strategy, design, and messaging
Smart Pop-up Testing: Tested strategic pop-ups to maximize conversion opportunities.

The Results

In the first 6-months of working with Linear, Ordermark achieved:

1970%

Total Conversions

88%

Conversion Rates

48%

Cost Per Acquisition

“Linear meets all of our performance expectations for an agency partnership. They’ve kept up with our communication as much as an internal team, helping us reach milestones more quickly.”