Brightbox lowered their cost per purchase by 30% and increased conversions by 558%

Revolutionizing corporate gifting: When Brightbox hit an advertising ceiling, we helped them redefine success with a 5X jump in results.

features image

Industry

Gift Services

Audience

B2B

Company size

51 - 200

Headquartes

Salt Lake City, UT

Their Story

Brightbox helps companies and people spread happiness one box at a time. They partnered with Linear to scale their paid advertising and improve profitability. To ensure Brightbox hit its goals Linear implemented landing pages, pop-ups, and rebuilt ad campaigns across multiple platforms.

“We were pretty hesitant because Linear’s fees were a bit more than what other agencies had quoted, but it was a worthwhile decision. They’ve helped us fix things that we didn’t even know were broken and scaled our advertising in record time.”

Shea Workman

features image
features image

How We Delivered Success

Through a combination of creative and data-backed strategies, we helped Brightbox achieve scalable growth:

  • Custom Landing Page Design: Optimized pages for higher conversions.
  • Continuous A/B Testing: Data-driven testing to refine ad performance.
  • Paid Social Campaigns: Budget optimization, audience testing, and more.
  • Smart Pop-up Testing: Tested strategic pop-ups to maximize conversion opportunities.
  • Restructured Shopping Campaigns: Optimized product feeds and bidding.

The Results

In the first 6-months of working with Linear, BrightBox achieved:

arrow sign

558%

Total Conversions

arrow sign

58%

Conversion Rates

arrow sign

30%

Cost Per Acquisition

person image

“When it comes to our brand we are very specific and we needed a team capable of producing very high-quality assets. Linear’s team worked overtime to meet our requirements and hit our goals.”

Hannah Berry

Director of Marketing – Brightbox

Read more case studies