Laree & Co saw a 40% growth in total conversions while reducing cost per conversion by 47%

Empowering parents, one adaptive outfit at a time: How we expanded Laree & Co’s reach with high-performing ad campaigns.

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Industry

E-commerce

Audience

B2C

Company size

11 - 50

Headquartes

Houston, TX

Their Story

Laree & Co. specializes in adaptive clothing for special needs children. To continue scaling, they needed better ad performance. We optimized their Google Ads campaigns and refreshed their landing pages to improve user experience. This approach improved conversions and helped the company efficiently scale its marketing efforts.

“The results speak for themselves. Linear’s creative and ad strategy have taken our brand to the next level. We’ve seen consistent growth in sales thanks to their work, and their collaborative approach has been refreshing.”

Alivia Kraft

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How We Delivered Success

Through a combination of creative and data-backed strategies, we helped Laree & Co achieve scalable growth:

  • Custom Landing Page Design: Optimized pages for higher conversions.
  • Custom Ad Creative: Full creative strategy, design, and messaging
  • Smart Pop-up Testing: Tested strategic pop-ups to maximize conversion opportunities.
  • Restructured Shopping Campaigns: Optimized product feeds and bidding.
  • Retargeting Campaigns: Targeted previous site visitors to improve conversions.

The Results

In the first 6-months of working with Linear, Laree & Co achieved:

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+40%

Total Conversions

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+65%

Conversion Rates

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-47%

Cost Per Acquisition

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"Their structured testing process made a noticeable impact. Instead of big changes, it’s been smart, incremental improvements that add up to better conversion rates and stronger returns."

Alivia Kraft

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