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Eastside Orthopedic lowered cost per conversion by 38% and boosted conversion rate by 179%

The orthopedic advantage: How we helped Eastside Orthopedic increase patient consultations through better targeting.

Industry

Healthcare

Audience

B2C

Company size

11 - 50

Headquartes

Los Angeles, CA

Their Story

Eastside Orthopedic, a specialized orthopedic clinic, partnered with Linear to increase new patient appointments. We optimized their paid ad campaigns and enhanced their landing pages, driving more appointments and significantly improving their digital marketing strategy.

“Linear’s team helped us redesign our digital strategy, and the results speak for themselves. Their landing pages and ad campaigns are driving more patient inquiries than ever before. I’ve never worked with a team this committed to achieving results.”

Dr. Tomas Saucedo

How We Delivered Success

Through a combination of creative and data-backed strategies, we helped Eastside Orthopedic achieve scalable growth:

Custom Landing Page Design: Optimized pages for higher conversions.
Continuous A/B Testing: Data-driven testing to refine ad performance.
Paid Social Campaigns: Budget optimization, audience testing, and more.
Granular Keyword Targeting: Precise keyword matching to drive relevant traffic.
Custom Ad Creative: Full creative strategy, design, and messaging

The Results

In the first 6-months of working with Linear, Eastside Orthopedic achieved:

+100%

Conversion Rates

+179%

Total Conversions

-38%

Cost Per Acquisition

"Linear optimized our ad placements and landing pages, leading to a noticeable increase in appointment requests. We’re reaching patients who actually need our services, rather than just driving empty clicks."