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WhatConverts reduced cost per conversion by 22% and boosted total conversions by 38%

Unleashing growth: Learn how we transformed WhatConverts’ advertising efforts to drive high-quality trials.

Industry

Software

Audience

B2B

Company size

11 - 50

Headquartes

Charlotte, NC

Their Story

WhatConverts, a lead tracking software provider, wanted to scale its business through paid advertising. Linear optimized their paid search campaigns and designed landing pages to improve conversion rates. This resulted in more software sign-ups and better customer acquisition, allowing WhatConverts to grow its client base.

“Linear has been an incredible partner for us. They’ve not only brought in more leads but have also ensured that the quality matches what our sales team needs. The landing pages and ad strategies they implemented were game-changers. We’re seeing better results across the board and couldn’t be happier with their expertise.”

Alex Thompson

How We Delivered Success

Through a combination of creative and data-driven strategies, Linear helped WhatConverts achieve scalable growth:

Custom Landing Page Design: Optimized pages for higher conversions.
Granular Keyword Targeting: Precise keyword matching to drive relevant traffic.
Custom Landing Page Design: Optimized pages for higher conversions.
Retargeting Campaigns: Targeted previous site visitors to improve conversions.
RLSA Campaigns: Remarketing lists for search ads to re-engage potential customers.

The Results

In just six months, Linear delivered remarkable improvements for WhatConverts:

Cost Per Acquisition

Total Conversions

Conversion Rates

"Linear tailored strategies to our unique needs and delivered innovative solutions that drove real growth. Their professionalism and proactive communication made every step seamless and effective."